Sweet and savoury in the packaging focus: consumers and experts show clear preferences
Flexible packaging for chocolate and snacks impresses with its functionality, familiarity and suitability for everyday use.
Read more … Sweet and savoury in the packaging focus: consumers and experts show clear preferences
New survey shows: Flexible packaging convinces European consumers with protection and sustainability
The results of a recent consumer survey on the use of flexible packaging commissioned by Flexible Packaging Europe (FPE) reveal some interesting results. The representative survey was conducted by the global market research institute Censuswide in the six major European markets of France, Germany, Italy, Spain, Great Britain and Poland in 2024 and recorded the responses of a total of 6,000 consumers.